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Friday 5 April 2013

Facebook phone is the phone you already own

Facebook announced this week, to a mixed reaction, the upcoming release of the long rumoured facebook phone but here's the surprise....it's the phone you're already using.

Yes facebook have entered the world of mobile phones in a very clever way. While it's true they have partnered with HTC to have a mid level phone built, which is officially a facebook phone, the real facebook phone really is, in fact, the one you already own.

Confused?

What Facebook have done is create an Android launcher called Facebook Home, a free app that you will be able to download from the Play Store as of its launch date of April twelfth.

The app will replace your phones launcher with one developed by facebook, making it look and act exactly like the official facebook phone will, which is of course just a standard android phone running the new launcher.

You can see what friends are doing on home your screen without even needing to unlock it thanks to the launchers new 'cover feed' feature, you can even comment on posts or make your own right from your home screen without ever logging into the facebook app.

One downside is however that you will be served advertising directly onto your phone, yes even when your phone is locked Facebook Home will still you show adverts on your home screen, something that may not sit well with some people, although it isn't an immediate concern as Mark Zuckerberg has stated that there won't be any ads shown for a little while yet....so you're safe from them, for now.

But on the downside Facebooks launcher won't allow you to use widgets, so while it's a plus for social movers and shakers who want a simple but nice looking user interface that keeps them in touch with family and friends it won't be of use to those who use widgets, an understandable compromise made for a simpler more straightforward user experience and one likely to appeal to a large number of the facebook users who will be prompted to download the launcher when it becomes available for their android phone or tablet.

Initially only a select group of devices, including the S3 and Galaxy Note 2, will be offered the new launcher with more being offered it each month as updates are released, so if you really want to try it for yourself, and your android device isn't yet supported when the app launches next week, don't be too disheartened - it won't be long before you too can use Facebook Home on your phone....or tablet.

If you want to know how to get, or use, FaceBook Home visit the official page located, not surprisingly, on Facebook. This might not be a big hit with lovers of tech, or widgets, but then that isn't really Facebooks target audience, for many people Facebook isn't just on the internet, it is the internet, and a large number of those will no doubt enjoy the chance of simplifying their phone and facebook experience.